* TIP - PAY PER CLICK ON LINKEDIN:
Many recruiters don't realize that they can display jobs or other recruitment ads to a very targeted audience on LinkedIn. Its "Direct Ads" system lets you target by job function, industry, company size, seniority, location, etc., and only pay if your ad is clicked on. For example, your ad could appear only to accountants in the Atlanta area at manager or director level with software firms larger than 1000 employees. To learn more about PPC for job postings on search engines and social networks, as well as regular search results, see our SEO & SEM webinar below.
Note: The use of the HRCI seal is not an endorsement by HR Certification Institute of the quality of the program. It means that this program has met HR Certification Institute's criteria to be pre-approved for recertification credit.